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Srik Soogoor is the Co-Founder & President of Maxxsure, LLC. Srik is passionate about data and the impact processed data (insights) can have on the strategic, operational and tactical goals of an organization.

Srik has been Co-founder and CEO of a number of companies in the Agriculture, Heavy Equipment, Health & Wellness, Energy industries with data as a the underlying foundation.

Before devoting his attention to Big Data, Srik conceived and analyzed the market for Enterprise Project Management (ePM™) software solutions, which led to the co-founding of InventX, a strategic project and portfolio management software solutions company. From 1998-2005 Srik ran InventX as CEO, until 2005 when the company was acquired by Cranes Software International (BSE:CRANES).

From 1993 to 1997, Srik worked for a number of Fortune 500 companies, in various capacities as a Project Manager and Project Leader. He was the Lead Project Manager for Northrop Grumman's Commercial Aircraft Division's Manufacturing Execution System enterprise application. Also, Srik led decision support systems and data mining projects for companies such as Bank of America, BNSF Railroad, and NationsBank. Srik holds a BS in Computer Science and Engineering from Jawaharlal Nehru Technological University, India, as well as a MS in Computer Science from the University of Texas at Dallas. Additionally, Srik holds US Patents in the field of Search Engine and Distributed Architecture technologies.

“Customers are the only reason why an organization exists,” is the motto Srik lives and does business by.